In this episode, we follow Panasonic Corporate PR Center members Ren and Han as they make their way to Las Vegas for CES2024. The Panasonic PR team is busy preparing for a press conference at the world-renowned consumer technology trade show.
As they set up their booth, viewers get a behind-the-scenes look at the stage and what goes into making it all come together. This year, Panasonic’s presence at CES was particularly significant as they garnered global attention for their initiatives surrounding carbon neutrality and the circular economy.
The video delves into Panasonic’s latest technologies aimed at achieving Panasonic GREEN IMPACT, as well as the theme of their exhibit at the event. Viewers can also learn about the most frequently asked questions from the media and explore the significance of “pre-con,” a term commonly used in Japanese PR.
Throughout the episode, Ren and Han provide insights into Panasonic’s presence at CES2024, highlighting the innovative strategies and technologies that Panasonic is utilizing to make a positive impact on the environment and drive sustainability efforts forward.