Mike Amiri, a Hollywood native, was deeply influenced by the music, culture and fashion that emerged from clubs like the Roxy during the excess of the ’80s hair metal scene. The son of Iranian immigrants, he was mesmerized by these aesthetic and cultural elements. In 2013, with $30,000 of his own money, he launched his luxury brand.
Nine years later, Mike Amiri’s brand has expanded globally with stores in various locations and regular appearances at Paris Fashion Week. In 2023, it is projected to earn more than $350 million. His brand has become a fresh representation of modern fashion house in America that reflects an innovative vision of style for the 21st century.