Beauty research capabilities expanded at The Fashion Institute of Technology

The Beauty Center at FIT, a new research facility dedicated to global business strategy and consumer trends in the beauty industry, has recently opened at the State University of New York (SUNY) campus. This state-of-the-art facility is an extension of FIT’s Cosmetics and Fragrance Marketing and Management (CFMM) graduate and research program, which will celebrate its 25th anniversary next year.

The CFMM program has conducted extensive research in markets around the world, including Asia, the Middle East/North Africa, and Europe, and has graduated over 450 students who are recognized as experts in the beauty industry. The Beauty Center at FIT aims to further enhance the program’s ability to predict market trends, identify strategic business opportunities, and continue its successful global research efforts. It will also provide thought leadership to the beauty sector and engage with industry partners to advance innovative research that will shape the future of the beauty industry.

President Joyce F. Brown expressed her pride in establishing this new facility as an extension of the CFMM program. She emphasized the importance of industry partnerships and innovative research in preparing master’s level students to be leaders in the beauty industry and work alongside distinguished CFMM alumni who are leading renowned beauty brands.

Located at 520 Eighth Avenue near FIT’s Chelsea campus, The Beauty Center at FIT will serve as a hub for research, collaboration, and thought leadership in the global beauty industry. With its cutting-edge facilities and expert faculty, this center is poised to become a leading resource for businesses looking to stay ahead of consumer trends in the beauty industry.

By Sophia Gonzalez

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