Netflix to broadcast NFL games on Christmas Day as part of new push into live sports viewing

The NFL has announced a major partnership with Netflix to broadcast their Christmas Day games in 2023. This marks a significant milestone for Netflix, which has previously focused on producing documentaries and live specials about golf and tennis as part of their sports content.

Under this deal, Netflix will be broadcasting two NFL games globally on Christmas Day this year. In 2025 and 2026, they will stream “at least one” holiday game. The financial terms of the agreement remain undisclosed.

Netflix’s chief content officer, Bela Bajaria, expressed excitement about this deal, highlighting the massive audience that NFL football attracts. The announcement of this year’s Christmas Day games will be made public later on the NFL Network and website.

NFL games are consistently the top-rated shows on US TV during the season, and this partnership with Netflix could help the league broaden its audience both domestically and abroad. The NFL also plans to play five international games in three countries during the upcoming season.

This deal further solidifies the NFL’s partnerships with major US broadcast networks and prominent streaming platforms. They already have Thursday night games on Amazon and Sunday Ticket on YouTube TV.

By Sophia Gonzalez

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